arXiv:2412.10787cs.IR2024-12KDD

让查询和商品互相补全,提升多轮推荐效率

Why Not Together? A Multiple-Round Recommender System for Queries and Items

  • 构建多轮自猜自更新框架,融合查询与商品信息
  • 12种推荐方法测试均显示效率显著提升
  • 适合需要多轮交互的个性化推荐场景

推荐系统常通过查询和商品来建模用户偏好:查询代表抽象需求,商品则体现具体兴趣。但两者都面临用户反馈稀疏的问题。为此,我们提出多轮自动猜测与更新系统(MAGUS),充分利用查询与商品间的协同效应,整合历史交互中的双类信息,形成更完整的用户兴趣。该系统采用递归框架,可适配任意推荐方法,在每轮交互中同时推荐查询与商品。在12种不同推荐方法上的实证结果表明,通过MAGUS将查询融入商品推荐,能显著提升用户在多轮交互中发现心仪商品的效率。

原文摘要 · Abstract (English)

A fundamental technique of recommender systems involves modeling user preferences, where queries and items are widely used as symbolic representations of user interests. Queries delineate user needs at an abstract level, providing a high-level description, whereas items operate on a more specific and concrete level, representing the granular facets of user preference. While practical, both query and item recommendations encounter the challenge of sparse user feedback. To this end, we propose a novel approach named Multiple-round Auto Guess-and-Update System (MAGUS) that capitalizes on the synergies between both types, allowing us to leverage both query and item information to form user interests. This integrated system introduces a recursive framework that could be applied to any recommendation method to exploit queries and items in historical interactions and to provide recommendations for both queries and items in each interaction round. Empirical results from testing 12 different recommendation methods demonstrate that integrating queries into item recommendations via MAGUS significantly enhances the efficiency, with which users can identify their preferred items during multiple-round interactions.

推荐系统多轮交互查询推荐

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