用图模型分离用户意图,解决冷启动跨域推荐中的信息干扰问题
DisCo: Graph-Based Disentangled Contrastive Learning for Cold-Start Cross-Domain Recommendation
- 构建双域意图分离的图对比学习框架
- 在4个数据集上优于现有方法,提升推荐精度
- 适合做跨域推荐与冷启动场景的研究者
推荐系统广泛应用于各类实际场景,但常面临用户冷启动问题。跨域推荐(CDR)通过利用一个领域中的用户行为来提升另一领域的预测性能,成为有效解决方案。然而,源域中偏好相似的用户在目标域中可能兴趣不同,直接迁移嵌入会引入无关的协同信息。为此,本文提出一种基于图的解耦对比学习框架(DisCo),以捕捉细粒度用户意图并过滤无关协同信息,避免负迁移。具体地,每个领域使用多通道图编码器捕获多样用户意图;在嵌入空间构建亲和图并进行多步随机游走,以捕捉高阶用户相似关系;以一域为目标,基于用户相似性设计解耦意图级对比学习,优化跨域意图对齐。在四个基准CDR数据集上的实验表明,DisCo持续优于现有最优基线,验证了其有效性及各组件贡献。
原文摘要 · Abstract (English)
Recommender systems are widely used in various real-world applications, but they often encounter the persistent challenge of the user cold-start problem. Cross-domain recommendation (CDR), which leverages user interactions from one domain to improve prediction performance in another, has emerged as a promising solution. However, users with similar preferences in the source domain may exhibit different interests in the target domain. Therefore, directly transferring embeddings may introduce irrelevant source-domain collaborative information. In this paper, we propose a novel graph-based disentangled contrastive learning framework to capture fine-grained user intent and filter out irrelevant collaborative information, thereby avoiding negative transfer. Specifically, for each domain, we use a multi-channel graph encoder to capture diverse user intents. We then construct the affinity graph in the embedding space and perform multi-step random walks to capture high-order user similarity relationships. Treating one domain as the target, we propose a disentangled intent-wise contrastive learning approach, guided by user similarity, to refine the bridging of user intents across domains. Extensive experiments on four benchmark CDR datasets demonstrate that DisCo consistently outperforms existing state-of-the-art baselines, thereby validating the effectiveness of both DisCo and its components.
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