融合多模态特征,提升社交网络话题传播预测精度
A Multimodal Framework for Topic Propagation Classification in Social Networks
- 引入用户关系广度与权威度改进PageRank算法
- 结合文本情感、时间动态与交互特征,提升预测效果
- 适合关注社交网络信息传播的科研与产品人员
互联网的快速发展和社交媒体的普及显著加速了信息传播,但也给信息捕获与处理带来了复杂挑战。本文提出一种融合多维特征的社交网络话题传播预测模型。通过在PageRank算法中引入用户关系广度与用户权威度两个新指标,更准确量化用户影响力;采用Text-CNN进行情感分类,提取文本情感特征;利用Bi-LSTM编码节点的时间嵌入以捕捉时序动态;同时,以通信特征替代传统话题浏览量,精细化衡量用户与话题的交互痕迹。最后,通过Transformer模型整合多维度特征,显著提升预测性能。实验结果表明,该模型在FI-Score、AUC和召回率上均优于传统机器学习与单模态深度学习模型,验证了其在社交网络话题传播预测中的有效性。
原文摘要 · Abstract (English)
The rapid proliferation of the Internet and the widespread adoption of social networks have significantly accelerated information dissemination. However, this transformation has introduced complexities in information capture and processing, posing substantial challenges for researchers and practitioners. Predicting the dissemination of topic-related information within social networks has thus become a critical research focus. This paper proposes a predictive model for topic dissemination in social networks by integrating multidimensional features derived from key dissemination characteristics. Specifically, we introduce two novel indicators, user relationship breadth and user authority, into the PageRank algorithm to quantify user influence more effectively. Additionally, we employ a Text-CNN model for sentiment classification, extracting sentiment features from textual content. Temporal embeddings of nodes are encoded using a Bi-LSTM model to capture temporal dynamics. Furthermore, we refine the measurement of user interaction traces with topics, replacing traditional topic view metrics with a more precise communication characteristics measure. Finally, we integrate the extracted multidimensional features using a Transformer model, significantly enhancing predictive performance. Experimental results demonstrate that our proposed model outperforms traditional machine learning and unimodal deep learning models in terms of FI-Score, AUC, and Recall, validating its effectiveness in predicting topic propagation within social networks.
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