用100个大模型代理模拟疫苗犹豫,探索政策模拟新路径
Can A Society of Generative Agents Simulate Human Behavior and Inform Public Health Policy? A Case Study on Vaccine Hesitancy
- 构建基于大模型的100个虚拟人社会,结合人口数据与社交网络建模决策
- 模拟显示Llama、Qwen等模型能部分复现真实行为,但存在人群特征偏差
- 为公共卫生政策提供低成本试错方案,适合政策研究者参考
能否通过生成式代理构建虚拟社会,以减少对真实人类试验的依赖,评估公共政策效果?本文以疫苗犹豫(vaccine hesitancy)为案例,提出VacSim框架,包含100个由大语言模型驱动的生成代理。该框架通过人口普查数据设定代理属性,构建社交网络,并将疫苗态度建模为社会动态与疾病信息的函数。通过设计并评估多种干预措施,验证其对疫苗犹豫的影响。为提升真实性,引入仿真预热和态度调节机制。实验表明,如Llama和Qwen等模型可部分模拟人类行为,但仍存在与人口统计特征不一致等问题。本研究并非提供最终政策建议,而是呼吁关注生成式代理在社会政策模拟中的潜力。
原文摘要 · Abstract (English)
Can we simulate a sandbox society with generative agents to model human behavior, thereby reducing the over-reliance on real human trials for assessing public policies? In this work, we investigate the feasibility of simulating health-related decision-making, using vaccine hesitancy, defined as the delay in acceptance or refusal of vaccines despite the availability of vaccination services (MacDonald, 2015), as a case study. To this end, we introduce the VacSim framework with 100 generative agents powered by Large Language Models (LLMs). VacSim simulates vaccine policy outcomes with the following steps: 1) instantiate a population of agents with demographics based on census data; 2) connect the agents via a social network and model vaccine attitudes as a function of social dynamics and disease-related information; 3) design and evaluate various public health interventions aimed at mitigating vaccine hesitancy. To align with real-world results, we also introduce simulation warmup and attitude modulation to adjust agents' attitudes. We propose a series of evaluations to assess the reliability of various LLM simulations. Experiments indicate that models like Llama and Qwen can simulate aspects of human behavior but also highlight real-world alignment challenges, such as inconsistent responses with demographic profiles. This early exploration of LLM-driven simulations is not meant to serve as definitive policy guidance; instead, it serves as a call for action to examine social simulation for policy development.
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