用注意力机制挖掘跨平台打卡数据中的时空共现模式,提升用户身份关联准确率。
Correlation-Attention Masked Temporal Transformer for User Identity Linkage Using Heterogeneous Mobility Data
- 基于相关性注意力的掩码时序变换器,聚焦跨平台打卡行为的时空共现点。
- 在多个数据集上相比最优基线,宏F1提升12.92%~17.76%,AUC提升5.80%~8.38%。
- 适合处理噪声多、稀疏的跨平台用户行为数据,适用于社交网络身份对齐场景。
随着社交媒体和基于位置的社交网络(LBSN)的发展,跨平台打卡数据已成为用户身份关联(UIL)的关键。这些数据不仅反映用户的时空信息,还揭示其行为模式与兴趣偏好。然而,跨平台身份关联面临数据质量差、高稀疏性和噪声干扰等挑战,制约了现有方法对跨平台用户信息的提取。为此,本文提出一种基于变换器的关联网络——相关性注意力掩码时序变换器(MT-Link),通过学习跨平台用户打卡序列的时空共现模式来提升模型性能。该模型采用相关性注意力机制,有效识别用户打卡序列间的时空共现关系,利用注意力权重图聚焦共现点并过滤噪声,从而提升分类效果。实验表明,该模型在宏F1上优于当前最优基线12.92%~17.76%,在AUC上提升5.80%~8.38%。
原文摘要 · Abstract (English)
With the rise of social media and Location-Based Social Networks (LBSN), check-in data across platforms has become crucial for User Identity Linkage (UIL). These data not only reveal users' spatio-temporal information but also provide insights into their behavior patterns and interests. However, cross-platform identity linkage faces challenges like poor data quality, high sparsity, and noise interference, which hinder existing methods from extracting cross-platform user information. To address these issues, we propose a Correlation-Attention Masked Transformer for User Identity Linkage Network (MT-Link), a transformer-based framework to enhance model performance by learning spatio-temporal co-occurrence patterns of cross-platform users. Our model effectively captures spatio-temporal co-occurrence in cross-platform user check-in sequences. It employs a correlation attention mechanism to detect the spatio-temporal co-occurrence between user check-in sequences. Guided by attention weight maps, the model focuses on co-occurrence points while filtering out noise, ultimately improving classification performance. Experimental results show that our model significantly outperforms state-of-the-art baselines by 12.92%~17.76% and 5.80%~8.38% improvements in terms of Macro-F1 and Area Under Curve (AUC).
Thank you to arXiv for use of its open access interoperability. PaperDance 不是 arXiv 官方产品;中文卡片由大模型生成,请以原文为准。