从用户评论中挖掘AI治理的实际痛点,补足顶层设计的盲区。
Bottom-Up Perspectives on AI Governance: Insights from User Reviews of AI Products
- 分析10万+用户评论,用BERTopic提取治理相关主题。
- 发现隐私、透明度等共性问题,也暴露项目管理等被忽视环节。
- 适合政策制定者与企业实践者参考,推动更接地气的AI治理。
随着人工智能治理重要性提升,政策制定者与专家社区提出了诸多高层级框架与原则。然而这些框架可能未能充分反映组织与操作层面使用者的实际关切。为弥补这一差距,本研究采用自下而上的方法,基于G2.com上超过10万条AI产品用户评论,运用BERTopic提取潜在主题,识别与AI治理高度语义相关的议题。分析揭示了涵盖技术与非技术领域的多样治理话题,包括组织流程中的规划、协调与沟通,以及AI价值链条中的部署基础设施、数据处理与分析等阶段。研究发现,诸多议题与主流治理框架在隐私、透明度等方面存在重叠,但也暴露出项目管理、战略制定与客户互动等被忽视的领域。这表明需要更基于实证、以用户为中心的治理路径,以补充规范性模型,真实反映治理在实际应用中的展开方式。本研究强调治理实践的动态性,有助于推动更具包容性与操作性的AI治理与数字政策。
原文摘要 · Abstract (English)
With the growing importance of AI governance, numerous high-level frameworks and principles have been articulated by policymakers, institutions, and expert communities to guide the development and application of AI. While such frameworks offer valuable normative orientation, they may not fully capture the practical concerns of those who interact with AI systems in organizational and operational contexts. To address this gap, this study adopts a bottom-up approach to explore how governance-relevant themes are expressed in user discourse. Drawing on over 100,000 user reviews of AI products from G2.com, we apply BERTopic to extract latent themes and identify those most semantically related to AI governance. The analysis reveals a diverse set of governance-relevant topics spanning both technical and non-technical domains. These include concerns across organizational processes-such as planning, coordination, and communication-as well as stages of the AI value chain, including deployment infrastructure, data handling, and analytics. The findings show considerable overlap with institutional AI governance and ethics frameworks on issues like privacy and transparency, but also surface overlooked areas such as project management, strategy development, and customer interaction. This highlights the need for more empirically grounded, user-centered approaches to AI governance-approaches that complement normative models by capturing how governance unfolds in applied settings. By foregrounding how governance is enacted in practice, this study contributes to more inclusive and operationally grounded approaches to AI governance and digital policy.
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