arXiv:2506.09209cs.IRcs.LG2025-06

通过重构用户-物品图,高效预测互补商品,提升推荐准确率。

Revisiting Graph Projections for Effective Complementary Product Recommendation

  • 基于有向加权图投影,挖掘历史交互中的互补关系
  • 在多个基准上相比序列与图模型分别提升43%和38%
  • 方法简单有效,适合电商场景的实时推荐系统

互补商品推荐是提升用户体验和零售销量的重要策略。然而,由于用户-物品交互数据噪声多、稀疏性强,精准推荐仍具挑战。本文提出一种简单而有效的方法,基于用户-物品二分图投影得到的有向加权图,预测给定查询商品的互补商品列表。我们重新审视推荐系统中的二分图投影机制,提出一种从历史交互中推断互补关系的新方法。在多个基准上,该模型虽结构简单,但仍相较最新序列推荐方法平均提升43%,相较图基方法平均提升38%。

原文摘要 · Abstract (English)

Complementary product recommendation is a powerful strategy to improve customer experience and retail sales. However, recommending the right product is not a simple task because of the noisy and sparse nature of user-item interactions. In this work, we propose a simple yet effective method to predict a list of complementary products given a query item, based on the structure of a directed weighted graph projected from the user-item bipartite graph. We revisit bipartite graph projections for recommender systems and propose a novel approach for inferring complementarity relationships from historical user-item interactions. We compare our model with recent methods from the literature and show, despite the simplicity of our approach, an average improvement of +43% and +38% over sequential and graph-based recommenders, respectively, over different benchmarks.

推荐系统图学习互补推荐

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