KiseKloset系统提升时尚电商购物体验,支持智能搭配推荐与实时虚拟试穿。
KiseKloset for Fashion Retrieval and Recommendation
- 采用Transformer架构实现跨品类服装互补推荐
- 引入近似算法优化搜索效率,虚拟试穿实现实时低内存运行
- 84%用户认为系统显著改善了购物体验,适合电商平台应用
全球时尚电商已深度融入日常生活,借助技术进步提供个性化购物体验,主要依赖推荐系统提升用户参与度。为优化线上购物体验,我们提出全新的KiseKloset系统,支持穿搭检索与推荐。探索两种检索方式:相似商品检索和文本反馈引导检索。创新性地设计一种Transformer架构,用于从不同类别中推荐互补服饰。通过集成近似算法优化搜索流程,提升整体性能。针对在线购物关键需求,采用轻量高效且可实时运行的虚拟试穿框架,在保持真实感的同时降低内存消耗。该模块使用户能直观预览服装上身效果,提升体验并减少退换货损失。系统部署后经用户测试,84%参与者表示系统高度有用,显著改善了购物体验。
原文摘要 · Abstract (English)
The global fashion e-commerce industry has become integral to people's daily lives, leveraging technological advancements to offer personalized shopping experiences, primarily through recommendation systems that enhance customer engagement through personalized suggestions. To improve customers' experience in online shopping, we propose a novel comprehensive KiseKloset system for outfit retrieval and recommendation. We explore two approaches for outfit retrieval: similar item retrieval and text feedback-guided item retrieval. Notably, we introduce a novel transformer architecture designed to recommend complementary items from diverse categories. Furthermore, we enhance the overall performance of the search pipeline by integrating approximate algorithms to optimize the search process. Additionally, addressing the crucial needs of online shoppers, we employ a lightweight yet efficient virtual try-on framework capable of real-time operation, memory efficiency, and maintaining realistic outputs compared to its predecessors. This virtual try-on module empowers users to visualize specific garments on themselves, enhancing the customers' experience and reducing costs associated with damaged items for retailers. We deployed our end-to-end system for online users to test and provide feedback, enabling us to measure their satisfaction levels. The results of our user study revealed that 84% of participants found our comprehensive system highly useful, significantly improving their online shopping experience.
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