提出无需用户/物品ID的推荐模型,显著提升多模态推荐效果
From ID-based to ID-free: Rethinking ID Effectiveness in Multimodal Collaborative Filtering Recommendation
- 用多模态特征和位置编码替代传统ID特征生成语义嵌入
- 动态构建用户与物品相似图,实现平均72.24%性能提升
- 适合追求高泛化能力与少依赖ID的推荐系统研究者
现有大多数多模态协同过滤推荐(MCFRec)方法高度依赖用户/物品ID特征与多模态内容。本文揭示ID特征虽有效但增益有限,系统分析其三大弊端:(i) 提供初始嵌入但语义贫乏,(ii) 唯一标识个体但阻碍对未见数据的泛化,(iii) 辅助多模态对齐却引发表示偏移。基于此,提出IDFREE——一种无ID的多模态协同过滤推荐基线。通过多模态特征与位置编码生成语义丰富的无ID嵌入,并设计自适应相似性图模块,基于多模态特征动态构建用户-用户与物品-物品图;进一步提出增强型用户-物品图编码器,构建更有效的用户与物品表示。最后,采用对比学习实现跨模态对齐,以Softmax损失作为推荐损失。在三个公开数据集上的基础实验表明,IDFREE在标准指标(Recall@5,10,20,50 和 NDCG@5,10,20,50)上平均提升72.24%。探索性与扩展实验进一步验证了ID特征在MCFRec中的局限性。代码已开源。
原文摘要 · Abstract (English)
Most existing multimodal collaborative filtering recommendation (MCFRec) methods rely heavily on ID features and multimodal content to enhance recommendation performance. However, this paper reveals that ID features are effective but have limited benefits in multimodal collaborative filtering recommendation. Therefore, this paper systematically deconstruct the pros and cons of ID features: (i) they provide initial embedding but lack semantic richness, (ii) they provide a unique identifier for each user and item but hinder generalization to untrained data, and (iii) they assist in aligning and fusing multimodal features but may lead to representation shift. Based on these insights, this paper proposes IDFREE, an ID-free multimodal collaborative Filtering REcommEndation baseline. IDFREE replaces ID features with multimodal features and positional encodings to generate semantically meaningful ID-free embeddings. For ID-free multimodal collaborative filtering, it further proposes an adaptive similarity graph module to construct dynamic user-user and item-item graphs based on multimodal features. Then, an augmented user-item graph encoder is proposed to construct more effective user and item encoding. Finally, IDFREE achieves inter-multimodal alignment based on the contrastive learning and uses Softmax loss as recommendation loss. Basic experiments on three public datasets demonstrate that IDFREE outperforms existing ID-based MCFRec methods, achieving an average performance gain of 72.24% across standard metrics (Recall@5, 10, 20, 50 and NDCG@5, 10, 20, 50). Exploratory and extended experiments further validate our findings on the limitations of ID features in MCFRec. The code is released at https://github.com/G-H-Li/IDFREE.
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