人类与大模型合作意愿高,尤其能沟通或先与人互动后更愿配合。
People Are Highly Cooperative with Large Language Models, Especially When Communication Is Possible or Following Human Interaction
- 用囚徒困境测试人机合作,对比人类、传统机器人和大模型表现。
- 与大模型合作率比人类低10-15个百分点,但仍保持较高水平。
- 沟通可显著提升合作意愿,且人机互动有行为正向溢出效应。
以大语言模型(LLM)为驱动的机器在各类任务中具备增强人类的能力,对商业场景中沟通、协作与信任至关重要。为探究与人类相比,与LLM互动如何影响合作行为,研究采用囚徒困境游戏作为多种现实管理与经济情境的代理实验。实验1(N=100)中,参与者与人类、经典机器人及实时GPT模型进行30轮重复博弈。实验2(N=192)中,参与者进行单次博弈,一半可与对手沟通,使LLM得以利用关键优势。结果显示,尽管与大模型合作率较人类低约10-15个百分点,但整体仍较高;尤其在实验2中,因自私行为的心理成本降低,合作率提升明显。允许沟通虽未弥合人机行为差距,但使双方合作可能性均提高88%,这对非人类的LLM尤为意外。此外,先前与人类互动后,与大模型的合作率也更高,表明合作行为存在溢出效应。研究验证了企业在具合作属性场景中谨慎使用大模型的可行性。
原文摘要 · Abstract (English)
Machines driven by large language models (LLMs) have the potential to augment humans across various tasks, a development with profound implications for business settings where effective communication, collaboration, and stakeholder trust are paramount. To explore how interacting with an LLM instead of a human might shift cooperative behavior in such settings, we used the Prisoner's Dilemma game -- a surrogate of several real-world managerial and economic scenarios. In Experiment 1 (N=100), participants engaged in a thirty-round repeated game against a human, a classic bot, and an LLM (GPT, in real-time). In Experiment 2 (N=192), participants played a one-shot game against a human or an LLM, with half of them allowed to communicate with their opponent, enabling LLMs to leverage a key advantage over older-generation machines. Cooperation rates with LLMs -- while lower by approximately 10-15 percentage points compared to interactions with human opponents -- were nonetheless high. This finding was particularly notable in Experiment 2, where the psychological cost of selfish behavior was reduced. Although allowing communication about cooperation did not close the human-machine behavioral gap, it increased the likelihood of cooperation with both humans and LLMs equally (by 88%), which is particularly surprising for LLMs given their non-human nature and the assumption that people might be less receptive to cooperating with machines compared to human counterparts. Additionally, cooperation with LLMs was higher following prior interaction with humans, suggesting a spillover effect in cooperative behavior. Our findings validate the (careful) use of LLMs by businesses in settings that have a cooperative component.
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