arXiv:2508.08672cs.HCcs.AI2025-08被引 6

揭露科技公司用欺骗性设计强制推广AI,加剧环境负担。

Imposing AI: Deceptive design patterns against sustainability

  • 通过隐藏非AI功能、强化AI入口,强制用户使用生成式AI
  • 利用夸大AI优势的宣传话术,削弱用户拒绝意愿
  • 呼吁监管此类设计,防止其带来不可逆的环境代价

生成式AI正大规模部署于数字服务中,其规模将导致显著环境损害。本文记录了科技公司如何改造既有用户界面以强制推行AI使用,并分析这些策略在已知欺骗性设计模式中的归类。研究识别出两种主要设计策略:一是在界面中以牺牲原有非AI功能为代价嵌入AI功能;二是在宣传中构建利于采纳AI的叙事,使用户更难抗拒使用。文章探讨了对这类强制性AI采纳进行监管的可能性,这将不可避免地减少由其引发的负面环境影响。

原文摘要 · Abstract (English)

Generative AI is being massively deployed in digital services, at a scale that will result in significant environmental harm. We document how tech companies are transforming established user interfaces to impose AI use and show how and to what extent these strategies fit within established deceptive pattern categories. We identify two main design strategies that are implemented to impose AI use in both personal and professional contexts: imposing AI features in interfaces at the expense of existing non-AI features and promoting narratives about AI that make it harder to resist using it. We discuss opportunities for regulating the imposed adoption of AI features, which would inevitably lead to negative environmental effects.

AI设计可持续性用户界面环境影响

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