提出MISS模型,用多模态树索引和长期行为建模提升推荐召回效果
MISS: Multi-Modal Tree Indexing and Searching with Lifelong Sequential Behavior for Retrieval Recommendation
- 构建多模态索引树,用多模态嵌入精确表示物品相似性
- 设计Co-GSU与MM-GSU,实现对用户长期行为的多视角兴趣捕捉
- 适合大规模推荐系统中需要融合多模态与长期行为的场景
大规模工业推荐系统通常采用检索与排序的两阶段范式来处理海量信息。近期研究聚焦于提升检索模型性能,一种有前景的方向是引入用户与物品的丰富信息。一方面,长期序列行为具有价值,但现有方法在排序阶段才考虑其与候选物品的交互,在检索阶段因候选物品数量庞大难以利用。另一方面,现有检索方法主要依赖交互信息,可能忽视有价值的多模态信息。为此,我们首次探索在先进的树形检索模型中融合多模态信息与长期序列建模。提出多模态索引与搜索(MISS)模型,包含多模态索引树和多模态长期序列建模模块。具体地,为优化索引结构,提出多模态索引树,基于多模态嵌入构建,精准表示物品相似性;为精确捕捉用户长期序列中的多样化兴趣,提出协同通用搜索单元(Co-GSU)与多模态通用搜索单元(MM-GSU),实现多角度兴趣搜索。
原文摘要 · Abstract (English)
Large-scale industrial recommendation systems typically employ a two-stage paradigm of retrieval and ranking to handle huge amounts of information. Recent research focuses on improving the performance of retrieval model. A promising way is to introduce extensive information about users and items. On one hand, lifelong sequential behavior is valuable. Existing lifelong behavior modeling methods in ranking stage focus on the interaction of lifelong behavior and candidate items from retrieval stage. In retrieval stage, it is difficult to utilize lifelong behavior because of a large corpus of candidate items. On the other hand, existing retrieval methods mostly relay on interaction information, potentially disregarding valuable multi-modal information. To solve these problems, we represent the pioneering exploration of leveraging multi-modal information and lifelong sequence model within the advanced tree-based retrieval model. We propose Multi-modal Indexing and Searching with lifelong Sequence (MISS), which contains a multi-modal index tree and a multi-modal lifelong sequence modeling module. Specifically, for better index structure, we propose multi-modal index tree, which is built using the multi-modal embedding to precisely represent item similarity. To precisely capture diverse user interests in user lifelong sequence, we propose collaborative general search unit (Co-GSU) and multi-modal general search unit (MM-GSU) for multi-perspective interests searching.
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