arXiv:2601.02386cs.IRcs.AI2026-01NeurIPS被引 2

用大模型挖掘用户未表达偏好,实现更丰富的推荐。

Tree of Preferences for Diversified Recommendation

  • 构建偏好树结构,分层推理用户行为背后的深层兴趣
  • 通过合成交互数据提升推荐多样性,相关性仍保持高位
  • 适合关注推荐系统公平性与多样性的研究者和工程师

多样化推荐受到研究者与实践者的广泛关注,可有效缓解推荐结果同质化问题。现有方法主要基于用户显式反馈推断偏好多样性,但受数据偏见影响,观察到的数据未必完整反映用户真实兴趣,导致未探索偏好被掩盖或无法显现,进而影响推荐多样性。为填补这一空白,本文从数据偏见视角出发,受大语言模型(LLM)在零样本推理中利用世界知识表现优异的启发,提出一种新方法:利用LLM能力从用户行为中挖掘潜在未表达偏好,从而生成多样且相关的推荐。为此,我们引入偏好树(Tree of Preferences, ToP),一种从粗到细建模用户偏好的创新结构,使LLM能系统性推理用户行为背后的动机,揭示其未充分表达的兴趣。为指导多样化推荐,采用数据驱动方法,识别匹配用户偏好的候选物品,并生成体现未探索偏好的合成交互数据。这些数据用于训练通用推荐模型以实现多样化。此外,通过动态选择关键用户优化过程,显著提升整体效率。大量实验表明,该方法在多样性与相关性方面均优于现有方法,在多数情况下达到近最优性能,推理延迟合理。

原文摘要 · Abstract (English)

Diversified recommendation has attracted increasing attention from both researchers and practitioners, which can effectively address the homogeneity of recommended items. Existing approaches predominantly aim to infer the diversity of user preferences from observed user feedback. Nonetheless, due to inherent data biases, the observed data may not fully reflect user interests, where underexplored preferences can be overwhelmed or remain unmanifested. Failing to capture these preferences can lead to suboptimal diversity in recommendations. To fill this gap, this work aims to study diversified recommendation from a data-bias perspective. Inspired by the outstanding performance of large language models (LLMs) in zero-shot inference leveraging world knowledge, we propose a novel approach that utilizes LLMs' expertise to uncover underexplored user preferences from observed behavior, ultimately providing diverse and relevant recommendations. To achieve this, we first introduce Tree of Preferences (ToP), an innovative structure constructed to model user preferences from coarse to fine. ToP enables LLMs to systematically reason over the user's rationale behind their behavior, thereby uncovering their underexplored preferences. To guide diversified recommendations using uncovered preferences, we adopt a data-centric approach, identifying candidate items that match user preferences and generating synthetic interactions that reflect underexplored preferences. These interactions are integrated to train a general recommender for diversification. Moreover, we scale up overall efficiency by dynamically selecting influential users during optimization. Extensive evaluations of both diversity and relevance show that our approach outperforms existing methods in most cases and achieves near-optimal performance in others, with reasonable inference latency.

推荐系统多样性大模型

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