arXiv:2601.09620cs.HCcs.AI2026-01被引 4

详细说明AI使用反而降低信任,但多数人仍希望看到细节。

Full Disclosure, Less Trust? How the Level of Detail about AI Use in News Writing Affects Readers' Trust

  • 对比无披露、简短和详细三种披露方式对读者信任的影响
  • 仅详细披露导致信任下降,但都提升了查证行为
  • 读者倾向详尽透明,但信任与透明度间存在权衡

随着人工智能日益融入新闻生产,关于透明化AI使用的呼声越来越高。已有研究指出,透明度可能引发‘透明困境’,即披露反而降低读者信任。然而,目前尚不清楚披露的详细程度如何影响信任,并在新闻语境中加剧这一困境。本研究采用3×2×2混合实验设计,共40名参与者,考察三种披露水平(无、一行说明、详细)、两类新闻类型(政治、生活)及两种AI参与程度(低、高)对读者信任的影响。通过新闻媒体信任问卷及来源查证、订阅决策两项行为指标进行测量。结果显示,仅详细披露导致信任下降;而来源查证行为在一行和详细披露下均上升,且详细披露效果更显著。半结构访谈显示,查证主要受话题兴趣和信任驱动,而订阅决策则主要由信任决定。约三分之二参与者偏好详细披露,多数选择一行披露者希望采用按需提供细节的格式。研究发现,并非所有披露都会引发透明困境,而是反映了读者对透明度与信任之间的权衡。

原文摘要 · Abstract (English)

As artificial intelligence (AI) is increasingly integrated into news production, calls for transparency about the use of AI have gained considerable traction. Recent studies suggest that AI disclosures can lead to a ``transparency dilemma'', where disclosure reduces readers' trust. However, little is known about how the \textit{level of detail} in AI disclosures influences trust and contributes to this dilemma within the news context. In this 3$\times$2$\times$2 mixed factorial study with 40 participants, we investigate how three levels of AI disclosures (none, one-line, detailed) across two types of news (politics and lifestyle) and two levels of AI involvement (low and high) affect news readers' trust. We measured trust using the News Media Trust questionnaire, along with two decision behaviors: source-checking and subscription decisions. Questionnaire responses and subscription rates showed a decline in trust only for detailed AI disclosures, whereas source-checking behavior increased for both one-line and detailed disclosures, with the effect being more pronounced for detailed disclosures. Insights from semi-structured interviews suggest that source-checking behavior was primarily driven by interest in the topic, followed by trust, whereas trust was the main factor influencing subscription decisions. Around two-thirds of participants expressed a preference for detailed disclosures, while most participants who preferred one-line indicated a need for detail-on-demand disclosure formats. Our findings show that not all AI disclosures lead to a transparency dilemma, but instead reflect a trade-off between readers' desire for more transparency and their trust in AI-assisted news content.

AI透明度新闻可信度用户行为

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