用序列节点构建图模型,提升冷启动推荐效果
Sequences as Nodes for Contrastive Multimodal Graph Recommendation
- 将用户行为序列聚合为序列节点,构建多视图图结构
- 在三个数据集上超越现有方法,短历史用户提升最明显
- 通过门控机制抑制模态噪声,适合冷启动场景
为解决推荐系统中的冷启动和数据稀疏问题,提出MuSICRec(多模态序列-物品对比推荐器),一种基于多视图图的推荐模型。通过注意力池化用户交互物品生成序列节点,构建序列-物品(SI)视图。在该图上传播信息,自然获得第二视图,替代人工数据增强,并注入序列上下文信号。同时,采用基于ID的门控机制调节文本与视觉特征贡献,降低模态噪声,对齐多模态信息。在Amazon Baby、Sports和Electronics数据集上,采用严格留两出划分策略评估,结果表明MuSICRec在所有模型类型中均优于当前最优基线,尤其在短历史用户中表现最佳,有效缓解了稀疏性和冷启动问题。代码已公开。
原文摘要 · Abstract (English)
To tackle cold-start and data sparsity issues in recommender systems, numerous multimodal, sequential, and contrastive techniques have been proposed. While these augmentations can boost recommendation performance, they tend to add noise and disrupt useful semantics. To address this, we propose MuSICRec (Multimodal Sequence-Item Contrastive Recommender), a multi-view graph-based recommender that combines collaborative, sequential, and multimodal signals. We build a sequence-item (SI) view by attention pooling over the user's interacted items to form sequence nodes. We propagate over the SI graph, obtaining a second view organically as an alternative to artificial data augmentation, while simultaneously injecting sequential context signals. Additionally, to mitigate modality noise and align the multimodal information, the contribution of text and visual features is modulated according to an ID-guided gate. We evaluate under a strict leave-two-out split against a broad range of sequential, multimodal, and contrastive baselines. On the Amazon Baby, Sports, and Electronics datasets, MuSICRec outperforms state-of-the-art baselines across all model types. We observe the largest gains for short-history users, mitigating sparsity and cold-start challenges. Our code is available at https://anonymous.4open.science/r/MuSICRec-3CEE/ and will be made publicly available.
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