全球调查揭示生成式AI文化表达的多元期待与红线
Cultural Perspectives and Expectations for Generative AI: A Global Survey Approach
- 从欧亚非拉多地开展大规模问卷，提炼文化定义
- 发现宗教、传统等维度比地理更需优先考虑
- 提出参与式设计与文化红线敏感框架
当前缺乏关于生成式AI应如何呈现文化的实证研究。本文通过覆盖欧洲、北美、南美、亚洲和非洲的大规模全球调查，探究不同群体对文化概念的理解及其对生成式AI中文化符号、观念与价值呈现的期望。基于社区反馈，提炼出文化的概念性定义，揭示其复杂性与生成式AI表征之间的关联。研究最终提出若干建议：采用参与式方法，优先关注超越地理范畴的文化维度如宗教与传统，并建立应对文化‘红线’的敏感性框架。
原文摘要 · Abstract (English)
There is a lack of empirical evidence about global attitudes around whether and how GenAI should represent cultures. This paper assesses understandings and beliefs about culture as it relates to GenAI from a large-scale global survey. We gathered data about what culture means to different groups, and about how GenAI should approach the representation of cultural artifacts, concepts, or values. We distill working definitions of culture directly from these communities to build an understanding of its conceptual complexities and how they relate to representations in Generative AI. We survey from across parts of Europe, North and South America, Asia, and Africa. We conclude with a set of recommendations for Culture and GenAI development. These include participatory approaches, prioritizing specific cultural dimensions beyond geography, such as religion and tradition, and a sensitivity framework for addressing cultural ``redlines''.
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