arXiv:2604.07409cs.LGeess.IV2026-04TPAMI被引 2

用GAN让海报布局自动匹配产品图纹理,生成更自然的广告设计。

GAN-based Domain Adaptation for Image-aware Layout Generation in Advertising Poster Design

  • 基于图像纹理生成布局,通过像素级判别器实现跨域适配
  • 在6万张配对海报数据上,模型生成效果优于现有方法
  • 适合广告设计自动化、视觉内容生成领域的研究与应用

版面在图形设计与海报生成中起关键作用。近年来,深度学习在版面生成中的应用受到广泛关注。本文提出一种基于GAN的图像条件版面生成模型,用于生成广告海报布局,需依赖成对的产品图像与版面数据。为此,我们构建了包含60,548张修复后海报(含标注)和121,000张干净产品图像的Content-aware Graphic Layout Dataset(CGL-Dataset)。修复伪影引入了修复海报与干净图像间的领域差异。为弥合该差距,我们设计两种GAN模型:第一种是使用高斯模糊处理修复区域的CGL-GAN;第二种结合无监督域适应,引入带有像素级判别器(PD)的GAN,称为PDA-GAN,可基于输入图像的视觉纹理生成图像感知布局。该判别器连接浅层特征图,对每个输入图像像素计算GAN损失。此外,我们提出三种新颖的内容感知评估指标,以衡量模型捕捉图形元素与图像内容间复杂关系的能力。定量与定性评估表明,PDA-GAN达到当前最优性能,生成高质量的图像感知布局。

原文摘要 · Abstract (English)

Layout plays a crucial role in graphic design and poster generation. Recently, the application of deep learning models for layout generation has gained significant attention. This paper focuses on using a GAN-based model conditioned on images to generate advertising poster graphic layouts, requiring a dataset of paired product images and layouts. To address this task, we introduce the Content-aware Graphic Layout Dataset (CGL-Dataset), consisting of 60,548 paired inpainted posters with annotations and 121,000 clean product images. The inpainting artifacts introduce a domain gap between the inpainted posters and clean images. To bridge this gap, we design two GAN-based models. The first model, CGL-GAN, uses Gaussian blur on the inpainted regions to generate layouts. The second model combines unsupervised domain adaptation by introducing a GAN with a pixel-level discriminator (PD), abbreviated as PDA-GAN, to generate image-aware layouts based on the visual texture of input images. The PD is connected to shallow-level feature maps and computes the GAN loss for each input-image pixel. Additionally, we propose three novel content-aware metrics to assess the model's ability to capture the intricate relationships between graphic elements and image content. Quantitative and qualitative evaluations demonstrate that PDA-GAN achieves state-of-the-art performance and generates high-quality image-aware layouts.

图像生成GAN版面设计域适应

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