arXiv:2604.07513cs.LGcs.AI2026-04被引 2

用合成控制法校准数字人模拟,让AI行为更贴近真实人类。

SYN-DIGITS: A Synthetic Control Framework for Calibrated Digital Twin Simulation

  • 基于因果推断的合成控制思想,通过潜空间对齐校准模型输出。
  • 个体层面相关性提升50%,分布差异降低50%至90%。
  • 无需改动原模型,适用于新问题和未知人群,适合做市场研究。

基于AI的人格模拟(常称数字孪生模拟)在市场研究、推荐系统与社会科学研究中日益普及。尽管灵活,大语言模型(LLMs)常表现出系统性偏差和校准不足,限制其可靠性。受因果推断中合成控制方法启发,我们提出SYN-DIGITS(用于校准数字孪生模拟的合成控制框架),一种原则性强且轻量的校准框架,通过学习数字孪生响应的潜在结构,并将其转移以对齐人类真实行为。SYN-DIGITS作为后处理层部署于任意LLM模拟器之上,具备模型无关性。我们构建了潜因子模型,形式化阐明校准成功所需的潜空间对齐条件,并在十三种人格构造、三种LLM及两个数据集上系统评估十种校准方法。该框架支持未见问题与未观测群体的个体级与分布级模拟,具有可证明的误差保证。实验表明,相较于未校准基线,SYN-DIGITS在个体相关性上最高提升50%,分布偏差降低50%至90%。

原文摘要 · Abstract (English)

AI-based persona simulation -- often referred to as digital twin simulation -- is increasingly used for market research, recommender systems, and social sciences. Despite their flexibility, large language models (LLMs) often exhibit systematic bias and miscalibration relative to real human behavior, limiting their reliability. Inspired by synthetic control methods from causal inference, we propose SYN-DIGITS (SYNthetic Control Framework for Calibrated DIGItal Twin Simulation), a principled and lightweight calibration framework that learns latent structure from digital-twin responses and transfers it to align predictions with human ground truth. SYN-DIGITS operates as a post-processing layer on top of any LLM-based simulator and thus is model-agnostic. We develop a latent factor model that formalizes when and why calibration succeeds through latent space alignment conditions, and we systematically evaluate ten calibration methods across thirteen persona constructions, three LLMs, and two datasets. SYN-DIGITS supports both individual-level and distributional simulation for previously unseen questions and unobserved populations, with provable error guarantees. Experiments show that SYN-DIGITS achieves up to 50% relative improvements in individual-level correlation and 50--90% relative reductions in distributional discrepancy compared to uncalibrated baselines.

数字孪生校准合成控制LLM

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