提出全流程主动治理框架,破解社交平台网络欺凌监管难题。
Cyberbullying Governance on Social Media: A Unified Framework from Content Identification to Intervention

- 构建从内容识别到干预的四阶段统一框架
- 强调用户行为与毒性扩散的动态建模
- 适合安全研究、平台治理与AI伦理方向学者
社交媒体平台的普及催生了网络欺凌、仇恨言论等在线毒害行为的传播,有效治理此类问题已成为关键的社会与计算挑战。尽管内容审核自动化已取得进展,现有研究多将网络欺凌治理视为孤立的静态检测,忽视了用户行为的持续性、有毒事件的结构化扩散及主动干预的必要性。为此,本文提出一个全生命周期的统一治理框架,将治理范式从被动孤立检测转向集成、连续与主动管理。基于网络欺凌及相关领域的研究,系统梳理了四个相互关联的阶段:(1) 内容识别,(2) 用户与行为建模,(3) 扩散动力学与早期预警,(4) 干预与治理。同时回顾可用数据集与评估方法,讨论多模态、可解释性、算法公平性及生成式AI的双重风险等新兴挑战,为构建更安全、更具韧性的数字生态提供研究路线图。
原文摘要 · Abstract (English)
The proliferation of social media platforms and online communities has inadvertently catalyzed the spread of cyberbullying, hate speech, and other forms of online toxicity, making the effective governance of such harm a critical societal and computational challenge. While significant strides have been made in automating content moderation, existing research predominantly treats cyberbullying governance as passive, isolated detection at the post level. This reductionist view overlooks the continuous behavioral dynamics of users, the structural diffusion of toxic events, and the critical need for proactive mitigation. To bridge these gaps, this paper proposes a unified full-lifecycle governance framework that shifts the paradigm of cyberbullying governance from isolated static detection toward integrated, continuous, and proactive moderation. Drawing on cyberbullying research and adjacent fields, we systematically synthesize the state-of-the-art literature across four interconnected stages: (1) Content Identification, (2) User and Behavior Modeling, (3) Diffusion Dynamics and Early Warning, and (4) Intervention and Governance. Furthermore, we review available datasets and evaluation practices, and discuss emerging challenges including multimodality, explainability, algorithmic fairness, and the dual-use risks of generative AI, providing a roadmap for future research toward a safer and more resilient digital ecosystem.
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