研究带预算限制的多轮差别定价拍卖中如何优化出价策略。
Learning to Bid in Discriminatory Auctions with Budget Constraints
- 通过构建有向无环图,将出价问题转化为最短路径求解,实现高效学习。
- 在带预算约束下,达到与预算比例相关的次线性后悔,且不依赖上下文数量。
- 算法可扩展至大量或无限上下文场景,适合实际拍卖系统部署。
我们研究单个投标人参与多单位差别定价(按价支付)拍卖中的重复出价问题,每轮效用为价值减去α倍支付,其中α∈[0,1]为资本成本参数。投标人需在T轮内最大化累计效用,受总预算B限制。该问题挑战性高:动作空间随最大需求量M呈指数增长,且估值向量(上下文)随时间变化。通过分解各单元的效用,我们提出基于有向无环图最短路径的多项式时间学习算法,在完整信息与仅反馈收益的带货设置下均实现次线性后悔。在带货设置中,由于完全交叉学习机制——观察到实际上下文下的选择动作效用,即可推知该动作在所有反事实上下文下的效用——后悔率与上下文数量无关。当平均归一化每轮预算ρ = B/(MT) < 1时,我们设计了耦合的原-对偶算法:基于对偶调整边权的图方法进行原始更新,同时使用在线梯度下降更新对偶变量,实现ρ近似次线性后悔。最后,我们提供了每轮时间和空间复杂度与上下文数量无关的实现,支持在大规模甚至无限上下文空间下的可扩展性。
原文摘要 · Abstract (English)
We study repeated bidding in multi-unit discriminatory (pay-as-bid) auctions for a single bidder with per-round utility equal to value minus $α$ times payment, where $α\in[0,1]$ is a cost-of-capital parameter. The bidder aims to maximize cumulative utility over $T$ rounds subject to a total budget $B$. The problem is challenging even without budgets: the action space is exponential in $M$, the maximum demand of the bidder and the valuation vector (context) varies over time. Exploiting a decomposition of utility across units, we develop polynomial-time learning algorithms based on shortest paths in a directed acyclic graph, obtaining sublinear regret under both full-information and bandit feedback. In the bandit setting, the regret is independent of the number of contexts due to complete cross-learning: observing the utility of the chosen action under the realized context reveals the utility for the same action under all counterfactual contexts. With budget constraints, when the average normalized per-round budget $ρ=\frac{B}{MT}<1$, we design a coupled primal-dual algorithm in which the DAG-based procedure uses dual-adjusted edge weights for primal updates, while online gradient descent updates the dual variable, yielding $ρ$-approximate sublinear regret. Finally, we give implementations whose per-round time and space are independent of the number of contexts, enabling scalability to large or even infinite context spaces.
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