arXiv:2607.15730cs.IR2026-07中稿 · RecSys 2026

用反馈闭环优化短视频用户画像,提升推荐效果

RECAP: Feedback-Driven Streaming Semantic User Profiles for Short-Video Recommendation

  • 通过大模型动态更新用户画像,结合生命周期控制保持状态稳定
  • 在快手数据上使uAUC提升0.0084,召回率提高约4.9%
  • 适合关注实时推荐系统优化与用户建模的研究者

基于语言的用户画像将长期行为历史转化为显式的语义表示以支持推荐。然而,大多数画像生成器采用开环优化:虽能流畅总结过去行为,却未直接训练以改善未来推荐。本文研究真实场景下短视频推荐中的这一问题,其中用户行为持续流式到达,画像需在有限容量下增量更新。这要求维持一致的有界画像状态,并从工业级隐式行为日志中构建针对画像的语义反馈。我们提出RECAP,一种离线闭环框架,用于优化带历史推荐反馈的流式结构化语义画像。RECAP通过结合大模型语义更新与确定性生命周期和容量控制,将每个画像维护为有界结构化记忆。RECAP通过大模型判断器筛选标签一致的行为对,构建画像目标语义反馈,并训练双塔评估器,其匹配分数作为GRPO奖励。在快手短视频数据上的实验表明,相较于基础生成器,RECAP使uAUC提升0.0084,Recall@2000提升约4.9%。进一步分析证实反馈构建与策略优化的有效性,显示更扎实的画像精炼与用户级抽象。七天在线A/B测试进一步验证了人均应用使用时长显著提升0.139%。

原文摘要 · Abstract (English)

Language-based user profiles convert long behavioral histories into explicit semantic representations for recommendation. However, most profile generators are optimized in an open loop: they may summarize past behavior fluently, but are not directly trained to improve future recommendation. We study this problem in real-world short-video recommendation, where user behaviors continuously arrive as streams and profiles must be incrementally updated under limited capacity. This requires maintaining a consistent bounded profile state and constructing profile-targeted semantic feedback from industrial implicit behavior logs. We propose RECAP, an offline closed-loop framework for optimizing streaming structured semantic profiles with historical recommendation feedback. RECAP maintains each profile as a bounded structured memory by combining LLM-based semantic updates with deterministic lifecycle and capacity control. RECAP constructs profile-targeted semantic feedback by filtering label-consistent behavior pairs with an LLM judge and training a dual-tower evaluator whose matching score serves as a GRPO reward. Experiments on Kuaishou short-video data show that RECAP improves uAUC by 0.0084 and Recall@2000 by about 4.9% over the base generator. Further analyses confirm the benefits of feedback construction and policy optimization, and show more grounded refinement and user-level abstraction in profile updates. A seven-day online A/B test further shows a statistically significant 0.139% improvement in average application usage time per user.

用户画像推荐系统大模型闭环优化

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