用知识图谱校准用户行为可靠性,提升序列推荐准确性
Adapting Knowledge Graphs for Behavior Denoising in Sequential Recommendation
- 基于知识图谱构建局部关系视图,识别异常突出的项目路径
- 通过结构匹配参考项校准每条行为的支持度,生成保留系数
- 离线计算评分,不改变模型结构,适合各类序列推荐系统
序列推荐从用户交互历史中预测下一个项目,但并非所有交互都具有同等信息量。真实日志中混合了持久偏好、临时需求、探索和偶然行为,部分交互会扭曲历史表征或提供不可靠监督信号。现有去噪方法主要依赖共现、顺序或模型预测判断,缺乏项目间关系的明确证据。知识图谱(KG)可提供此类证据,但项目流行度、图度数、覆盖不均及共享实体可能导致连接性被高估,影响可靠性评估。本文提出AdaptedKG,无需在推荐模型中引入图表示,即可为每个训练样本生成校准后的KG证据。首先,通过对比观察上下文与结构匹配的替代路径,识别异常突出的关系路径,并构建局部KG视图;随后,将每条交互与结构匹配的参考项比较,校准其在该视图中的支持程度。最终生成的保留系数用于门控历史表征并重加权目标损失。所有样本级分数均离线计算,仅需训练交互和固定KG,推理时无需访问知识图谱。实验表明,AdaptedKG在标准序列推荐器及多种行为去噪序列推荐器上均取得性能提升。
原文摘要 · Abstract (English)
Sequential recommendation predicts the next item from a user's interaction history, but not every interaction is equally informative. Real logs combine persistent preferences with temporary needs, exploration, and incidental behavior, so some interactions can distort history representations or provide unreliable supervision. Existing denoising methods judge such interactions mainly from co-occurrence, order, or model predictions, without explicit evidence from relations between items. Knowledge graphs (KGs) offer this evidence, but item popularity, graph degree, uneven coverage, and widely shared entities can inflate connectivity and bias reliability estimates. Here we present AdaptedKG, which derives calibrated KG evidence for each training example without adding graph representations to the recommendation model. It first compares the observed context with structurally matched alternatives to identify relational paths that are unusually prominent and uses them to build a local KG view. It then compares each interaction with structurally matched reference items to calibrate its support within that view. The resulting retention coefficients gate historical representations and reweight target losses. All sample-specific scores are computed offline using training interactions and a fixed KG, so the backbone remains unchanged and no KG access is required at inference. Experiments show gains with a standard sequential recommender and multiple behavior-denoising sequential recommenders.
Thank you to arXiv for use of its open access interoperability. PaperDance 不是 arXiv 官方产品;中文卡片由大模型生成,请以原文为准。